Effective advertising strikes a balance between compelling creative and sound media strategy. Hirons recognizes these two elements are inseparable, and our approach reflects that. We remove the guesswork by identifying the right audiences and developing resonant concepts for those audiences. Our work motivates consumers to pause and think. And then, it spurs them to take action. Hirons brings brands to life through digital marketing that creates emotional connections with consumers. Whether it’s SEO, email marketing, web design or social media management, we develop solutions that address complex issues and deliver the returns that really matter. With decades of experience, we know how to build brands through effective public relations. We combine national reach with local knowledge, telling stories that resonate with audiences and elevate our clients. And we know how to execute public relations campaigns that can stand alone or integrate seamlessly with other marketing efforts. We understand business-to-business marketing requires a nuanced approach. We dive in to understand complex clients and quickly ramp up to provide support. Our targeted B2B marketing campaigns shift perceptions and drive conversions for varied industries with diverse audiences. Our approach is to become experts in what you do, who you are, and why potential customers should care. Crisis communications is all about reacting the right way at the right time. Our crisis communications team helps clients lead the conversation before, during and after a crisis. With decades of experience across numerous industries, we know how to help our clients successfully navigate sensitive, high-stakes situations. We recognize the marketing and communications needs of government agencies are far different from commercial businesses. We’ve developed and implemented marketing and communications campaigns for government organizations on the municipal, county, state and federal level, and we understand how to execute campaigns that build profile, credibility and support from stakeholders. We’ve built decades-long relationships with government agencies across Indiana. We have a proven track record of delivering comprehensive, cost-effective solutions. As a preferred Quantity Purchase Agreement vendor, Hirons is pre-approved to provide marketing, advertising, public relations and media planning and buying services to all of Indiana’s state government agencies. Too often, rural communities are forgotten — even ignored — by brands. But for many organizations, rural residents, specifically the rural poor, are a critical audience. To address this gap, we created Rural Reach, a program designed to help companies, nonprofits and government agencies speak directly with rural populations by using public relations, branding and digital techniques tailored for them specifically. Bosma Enterprises is a nonprofit organization that’s been helping Hoosiers with blindness and visual impairment for more than 100 years. Eskenazi Health is Indiana’s oldest and largest public health care systems, providing care 1 million outpatient visits per year at facilities both on and off the main campus. Founded in 2015, Hard Truth Distilling Co. has grown from a small operation in the upper rooms of a pizza restaurant to an 18,000-square foot state-of-the-art distillery featuring Vendome Copper & Brass Works equipment. James Allen Insurance provides comprehensive coverage from agriculture and data asset protection to private and commercial. McGuire Sponsel partners with local and regional CPA firms and offers Cost Segregation, R&D Tax Credits, International Tax, and Credits & Incentives services. Lise Pace, Vice President of External Affairs Steve Kerr, Executive VP of Advancement Connie Lawson, Indiana Secretary of State TJ Sponsel, Managing Shareholder Thomas A. Chizmadia, Former Senior Vice President, Government Affairs and Communications Tim Craig, CEO Jim Gavin, Director of Communications and Media Brandon Clifton, Deputy Secretary of State and Chief of Staff Ed Ryan, CEO Jeff McCabe, Co-owner Karen Evens, Marketing Director Lisa Harris, M.D., CEO Reputations take years to cultivate but can crumble overnight. Whether you’re reacting to a negative story or trying to get ahead of a potential crisis, our team moves quickly, establishing a comprehensive strategy and guiding clients over every hurdle. We have decades of experience helping organizations navigate high-pressure situations with grace and confidence. We work with a variety of brands and companies across industries. From national brand awareness campaigns for major corporations to comprehensive public relations strategies for government agencies, we’re proud of the results we generate for our clients. GET TO KNOW US At Hirons, you don’t have to look far to find an owner. Unlike most agencies, we’re an ESOP, meaning our employees — from senior level to entry level — have a stake in the company’s success. Get the full story behind the brand. As experts in our fields, we’re passionate about the work we do. Read up on our latest insights about industry trends and keep up with company updates. WANT TO JOIN OUR TEAM? Our employees are our greatest asset. And we’re proud to provide an atmosphere that values strategy as much as creativity. View our open positions to see if we might be a good fit. LET’S CHAT Ready to hear more? Take the next step by sharing your contact information and a few sentences about what you’re looking for in the form below. We move fast, so you’ll hear back soon.
Bosma EnterprisesThey rise to the challenge.Lise Pace, Vice President of External Affairs
Bosma Enterprises
Wheeler MissionHirons is well-versed in generating awareness and garnering public support.Steve Kerr, Executive VP of Advancement
Wheeler Mission
Office of Indiana Secretary of StateSmart and effective.Connie Lawson, Indiana Secretary of State
Office of Indiana Secretary of State
McGuire SponselHirons understands our complex business like no other - they are a true partner. Their strategies have transformed our brand from a regional player to a formidable national presence.TJ Sponsel, Managing Shareholder
McGuire Sponsel
Lehigh Hanson, Inc.The perfect blend of strategy, creativity and implementation.Thomas A. Chizmadia, Former Senior Vice President, Government Affairs and Communications
Lehigh Hanson, Inc.
James Allen InsuranceQuick to engrain themselves in our industry and work hard to deliver creative that will stand out and inspire action from our audiences.Tim Craig, CEO
James Allen Insurance
Family and Social Services AdministrationGracious and wonderful to work with over the years.Jim Gavin, Director of Communications and Media
Family and Social Services Administration
Indiana Secretary of StateThey build bridges between government and the private sector.Brandon Clifton, Deputy Secretary of State and Chief of Staff
Indiana Secretary of State
Big Woods Restaurant Group
Quaff On! Brewing Co.
Hard Truth Distilling Co., Inc.Hirons knows how to build momentum.Ed Ryan, CEO
Big Woods Restaurant Group
Quaff On! Brewing Co.
Hard Truth Distilling Co., Inc.
Big Woods Restaurant Group
Quaff On! Brewing Co.
Hard Truth Distilling Co., Inc.Without question, Hirons knows how to create buzz about our family of brands.Jeff McCabe, Co-owner
Big Woods Restaurant Group
Quaff On! Brewing Co.
Hard Truth Distilling Co., Inc.
First Merchants BankLeaders of strategy, public relations and paid media. They do it all.Karen Evens, Marketing Director
First Merchants Bank
Eskenazi HealthMasters of integrated branding and community outreach.Lisa Harris, M.D., CEO
Eskenazi HealthCrisis Communications
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