Our Specialties

We understand business-to-business marketing requires a nuanced approach. We dive in to understand complex clients and quickly ramp up to provide support. Our targeted B2B marketing campaigns shift perceptions and drive conversions for varied industries with diverse audiences. Our approach is to become experts in what you do, who you are, and why potential customers should care.

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Crisis communications is all about reacting the right way at the right time. Our crisis communications team helps clients lead the conversation before, during and after a crisis. With decades of experience across numerous industries, we know how to help our clients successfully navigate sensitive, high-stakes situations.

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We recognize the marketing and communications needs of government agencies are far different from commercial businesses. We’ve developed and implemented marketing and communications campaigns for government organizations on the municipal, county, state and federal level, and we understand how to execute campaigns that build profile, credibility and support from stakeholders.

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We’ve built decades-long relationships with government agencies across Indiana. We have a proven track record of delivering comprehensive, cost-effective solutions. As a preferred Quantity Purchase Agreement vendor, Hirons is pre-approved to provide marketing, advertising, public relations and media planning and buying services to all of Indiana’s state government agencies.

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Too often, rural communities are forgotten — even ignored — by brands. But for many organizations, rural residents, specifically the rural poor, are a critical audience. To address this gap, we created Rural Reach, a program designed to help companies, nonprofits and government agencies speak directly with rural populations by using public relations, branding and digital techniques tailored for them specifically.

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