Eskenazi Health, one of the largest health systems across the U.S., needed a website that could make the organization stand out from the pack in the hyper-competitive health care market. The organization also wanted a site that would drive value, reinforce trust, build brand equity and offer a personalized, efficient and engaging user experience.
With a long history with Eskenazi Health and deep experience in user experience design and device capabilities, Hirons began by conducting a website audit to better understand the current website’s performance and to ascertain desirable enhancements and updates. Hirons then managed the redesign of the Eskenazi Health website from start to finish, including website design, UX interface planning and wireframing, copy development, photography, videography, video production, WordPress integrations, metrics/analytics and project management. Training and post-launch support were included as well.
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“The TV spots are very effective. Hirons enhanced our branding tremendously. ”Steve Kidwell
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