• insights
  • Speaking about Talent in Hispanic Diversity…

Speaking about Talent in Hispanic Diversity…

IN Digital

Each year, Americans observe National Hispanic Heritage Month, from Sept. 15 to Oct.15, by celebrating the histories, cultures and contributions of Americans whose ancestors came from Spain, Mexico, the Caribbean and Central and South America. During this time they seek to publicize and learn even more about the talents and contributions of Hispanics.

Allow me to begin this celebration of Hispanic Heritage Month with relevant information that captured my attention.

CNET Spanish magazine recently published a list of the 20 most influential Hispanics in the technology sector, which includes six women among a constellation of Spaniards, Mexicans, Argentines, Brazilians and Americans of Hispanic origin.

“It’s not easy to find Latinos in the technology industry in the United States, but after some hard work we gathered for the third consecutive year to celebrate a list of 20 Hispanic professionals who represent the best in the industry thanks to intelligence, perseverance, creativity and leadership,” said Gabriel Sama, director of CNET in Spanish.

The honorees represent companies ranging from AT&T, Oculus, Microsoft and Sprint to the NASA space agency and the prestigious Massachusetts Institute of Technology. They include Pilar Manchón and Silvia Vásquez-Lavado, whom the publication considered “excellent examples of the effort, dedication and talent” of this select group.

Manchón, born in Seville (Spain), founded a successful virtual assistant firm that was acquired by the microprocessor giant Intel, where she now works as director of intelligent assistance and voice. Vásquez-Lavado, from Peru, overcame a childhood marked by sexual abuse and become a successful PayPal executive.

Among the names on the list is Alicia Abella, assistant vice president of services and technology in the cloud of AT&T. Of Cuban descent, the engineering graduate of Columbia University (New York) wants to use her leadership position to increase diversity in the technology sector.
There’s also Cindy Alvarez, an American of Mexican origin. She graduated from Harvard and is director of user experience on Yammer, the social network for companies acquired by Microsoft. She did not buy her first computer until she started college and had to borrow to do so.
Not everyone on the list is female. Thaddeus Arroyo, a veteran of the communications industry, faced the challenge of improving the wireless infrastructure in Mexico and expanding the number of subscribers to AT&T in that country.

Mexican engineer Alfredo Ayala, who some consider the “Latino Steve Jobs,” is leading the research and development teams at Walt Disney Imagineering, the scientific arm of the entertainment company.  Brazilian engineer Hugo Barra is a key player in the global expansion of the Chinese company Xiaomi, which already dominates the mobile phone market there. Barra told CNET that growing up in Brazil has given him an enormous ability to adapt to any situation.

Also selected was Arturo Bejar, former director of engineering of Facebook, whom The New York Times has dubbed “Mr. Nice.” He recently left the social network to focus on projects related to promoting empathy, compassion and good manners in digital communications.

Rafael Camargo, an Andalusian engineer who worked 51 years for the iconic Razr, StarTAC and Droid phones, now seeks to revolutionize the cellular industry with the Project Ara modular phone from Google. Marcelo Claure, a Bolivian engineer and CEO of Sprint, is determined to change the course of the wireless telephone.

For his part, Leandro Graciá Gil was responsible for coordinating and directing 20 engineers from around the world to develop the final version of the Google Cardboard virtual reality glasses. Similarly, Alex Kipman, an engineer born in Curitiba (Brazil), is the brain behind Kinect and, more recently, Microsoft HoloLens glasses.

The list also includes Ramiro López Dau, an Argentine who runs 33 virtual reality movies for Oculus, and Andrés Martinez, a Mexican engineer who oversees several projects for NASA. A colleague was also honored: Evelyn Miralles, born in Venezuela, is lead engineer of the virtual reality lab at NASA facilities at the Johnson Space Center in Houston.

Jordi Muñoz is a young Mexican who founded 3D Robotics and runs a successful drones business in Berkeley, Calif. Rafael Reif, of Venezuela, is president of the prestigious Massachusetts Institute of Technology, one of the most important academic institutions in the world especially in the fields of technology, science and innovation.

Ileana Rivera, from Puerto Rico, is senior director of IT for Cisco and is in charge of choosing phones, computers and software used by workers at the communications networking giant.

Rounding out the list are Luis Sosa, a Venezuelan executive at the helm of DDM Brands, which is working on the ambitious Project Ara at Google, and Marcos Weskamp, Argentine, design director and co-founder of Flipboard and now Uber’s new head of product design.

Together, these 20 individuals are sharing their talents with the world of technology and enriching  the cultural diversity of the United States.

Related Posts

  • 08.26.20
    Hirons promotes digital media buyer
  • 08.20.20
    Hirons adds senior-level media planner to digital team
  • 05.18.20
    Importance of Government Agencies’ Social Media Presence
  • 04.15.20
    Coronavirus Presents a New Challenge for Content Creators
view all posts
“Masters of integrated branding and community outreach.”
Lisa Harris
M.D. CEOEskenazi Health
“Highly effective TV and media buying - experts at lead generation.”
Tamela Grabb
Marketing ManagerGoodcents
“Delivers on business-to-business.”
Matt Maguire
“Hirons simply understands Indiana’s complex issues.”
Art Logsdon
Assistant CommissionerIndiana State Department of Health
“The TV spots are very effective. Hirons enhanced our branding tremendously. ”
Steve Kidwell
President & CEORiddell National Bank
“Hirons' Credit Freeze TV campaign cut through the clutter and got results.”
Staci Schneider
Chief of StaffIndiana Office of the Attorney General
“My go-to experts for strategic communication.”
Krista Sohm
Vice President of Marketing and CommunicationsMeritor
“Their branding work stands the test of time.”
Willie M. Reed, DVM, Ph.D.
DeanPurdue University College of Veterinary Medicine
“They build bridges between government and the private sector.”
Brandon Clifton
Deputy Secretary of State and Chief of StaffOffice of the Secretary of State
“Their ability to get to the heart of a brand is exciting.”
Bob Heuchan
President and CEOMutual Savings Bank
“Research based – results oriented. They get it.”
Rob McLin
President and CEOGood Samaritan Hospital
“Creative so beautiful I would hang it on my walls as art.”
Ernie Vargo
President and CEOEskenazi Health Foundation
“Amazing results every time.”
Lee Marchant
CEOGarden Villa
“Bold creative with strength in digital and social communications.”
Molly Deuberry Craft
Former Executive DirectorGreater Indianapolis Progress Committee
“Smart and effective.”
Office of the Indiana Secretary of State
Connie LawsonIndiana Secretary of State, Office of Indiana Secretary of State
“At a critical time, Hirons hit the right notes.”
Jessica R. Di Santo
Director of CommunicationsIndianapolis Symphony Orchestra
“They ask good questions and have solid advice.”
Carol Wade
Marketing DirectorWatchfire
“In a word – bold.”
Mario Rodriguez
Executive DirectorIndianapolis Airport Authority
our clients

Let's connect!

We are always ready to start a conversation. Whether you are a returning client, new client or just wanting to learn more about Hirons, we are always ready to pick up the phone.