Public Affairs

Our expertise is available 24/7.

Thomas Jefferson made an observation about the public: “They cannot approve what they do not understand.” Those words of caution in 1792 are what inspired Hirons to form a Public Affairs division 220 years later.

We seek to illuminate public discourse by communicating our clients’ positions in a variety of public forums. Whether it be referendums, grassroots or grasstops, talk radio or social media, Hirons creates and successfully implements public education campaigns that inform, inspire and motivate Hoosiers to act in their own best interests.

We know Indiana. From Lake Michigan to the Ohio River, our relationships in the worlds of business, media and politics are extensive and deep. We are bipartisan AND bilingual. Our clients include mayors, state agency heads, university presidents, education reformers, presidential cabinet members and private citizens who just want government to work for everyone. We don’t lobby, but we make the public case for sound policy. We advocate for common sense, and we can advocate for you.

Our Public Affairs expertise:

  • Grassroots and grasstops outreach
  • Identifying key influencers
  • Neighborhood and community outreach programs
  • Public opinion influencing
  • INform: effective public engagement
  • Surveys and research
  • Issues advocacy and cause marketing
  • Voter outreach
  • Localizing national platforms and programs
“They know how to turn heads and drive traffic.”
Dennis Woerner
Director of MarketingIndianapolis zoo
“Masters of integrated branding and community outreach.”
Lisa Harris
M.D. CEOEskenazi Health
“Highly effective TV and media buying - experts at lead generation.”
Tamela Grabb
Marketing ManagerGoodcents
“Delivers on business-to-business.”
Matt Maguire
CEOONEJET
“Hirons simply understands Indiana’s complex issues.”
Art Logsdon
Assistant CommissionerIndiana State Department of Health
“The TV spots are very effective. Hirons enhanced our branding tremendously. ”
Steve Kidwell
President & CEORiddell National Bank
“Hirons' Credit Freeze TV campaign cut through the clutter and got results.”
Staci Schneider
Chief of StaffIndiana Office of the Attorney General
“My go-to experts for strategic communication.”
Krista Sohm
Vice President of Marketing and CommunicationsMeritor
“Their branding work stands the test of time.”
Willie M. Reed, DVM, Ph.D.
DeanPurdue University College of Veterinary Medicine
“They build bridges between government and the private sector.”
Brandon Clifton
Deputy Secretary of State and Chief of StaffOffice of the Secretary of State
“Their ability to get to the heart of a brand is exciting.”
Bob Heuchan
President and CEOMutual Savings Bank
“Research based – results oriented. They get it.”
Rob McLin
President and CEOGood Samaritan Hospital
“Creative so beautiful I would hang it on my walls as art.”
Ernie Vargo
President and CEOEskenazi Health Foundation
“Amazing results every time.”
Lee Marchant
CEOGarden Villa
“Bold creative with strength in digital and social communications.”
Molly Deuberry Craft
Former Executive DirectorGreater Indianapolis Progress Committee
“Smart and effective.”
Office of the Indiana Secretary of State
Connie LawsonIndiana Secretary of State, Office of Indiana Secretary of State
“At a critical time, Hirons hit the right notes.”
Jessica R. Di Santo
Director of CommunicationsIndianapolis Symphony Orchestra
“They ask good questions and have solid advice.”
Carol Wade
Marketing DirectorWatchfire
“In a word – bold.”
Mario Rodriguez
Executive DirectorIndianapolis Airport Authority
our clients

Let's connect!

We are always ready to start a conversation. Whether you are a returning client, new client or just wanting to learn more about Hirons, we are always ready to pick up the phone.